New York's #1 Year Round Christmas Shopping Experience at 790 7th Avenue New York, NY 10019 

Just a few blocks down from the world-famous Rockefeller Center, we have opened another It’s Always Christmas in New York, at 790 7th Avenue . This store will also serve as our midtown hub during the Christmas season, when we have a major presence at the annual Fetes de Noel festival in Bryant Park on 42^nd Street, Fifth Avenue, Columbus Circle on 59^th Street and also Union Square holiday market on 14th Street.

The store has a wide variety of Christmas merchandise of all kinds, featuring our own proprietary designed ornaments in themes for New York City, families, babies, weddings, pets, new homes, sports, professions, and more. Our owner designs these styles herself, and they are available exclusively at our stores. If you give someone one of our ornaments, personalized with their names at no extra charge, they will never forget you, and will cherish their gift for years to come!

Store Location

Store Hours

Monday – Thursday 9:00am - 10:00pm
Friday & Saturday 9:00am - Midnight
Sun 9:00 am-10:00pm
Open 365 days